Relentless: From Good to Great to Unstoppable is a book by Tim S. Grover, a renowned performance coach who has worked with elite athletes and high-achieving individuals. In the book, Grover shares his insights on what it takes to achieve greatness and become unstoppable in any field. Here are some key ideas from "Relentless":
The Three Types of Competitors
Grover categorizes individuals into three types of competitors:

These are individuals who are content with mediocrity and often bring others down with their negative attitudes.

Closers are high-achievers who consistently perform at a high level but lack the relentless drive to become truly unstoppable.

Cleaners are the elite few who possess an unwavering commitment to greatness. They are relentless in their pursuit of success and are willing to do whatever it takes to win.
The Relentless Mindset
Grover emphasizes that being relentless is a mindset characterized by an insatiable desire to achieve and a willingness to do the work required. Cleaners are never satisfied with their current level of success and are always pushing themselves to improve.
The Importance of Work Ethic
Grover underscores the significance of hard work and discipline. Cleaners are not just talented; they outwork everyone else in their field. They consistently put in the effort, day in and day out, to reach their goals.
Taking Responsibility
Cleaners take full responsibility for their successes and failures. They don't make excuses or blame external factors; instead, they focus on what they can control and how they can improve.
Mental Toughness
Grover discusses the mental toughness required to be relentless. Cleaners thrive under pressure and view adversity as an opportunity to prove themselves. They are unshakable in their belief in their abilities.
Obsession with Improvement
Cleaners are obsessed with getting better every day. They constantly seek ways to improve their skills, knowledge, and performance. Complacency is their enemy.
Handling Criticism and Doubt
Grover acknowledges that Cleaners often face criticism and doubt from others. However, they use this negativity as fuel to propel themselves forward and prove their detractors wrong.
Achieving Unstoppable Success
The book provides practical advice on how to develop a relentless mindset and work ethic. Grover shares strategies for setting and achieving goals, staying focused, and maintaining consistency.

"Relentless" is a motivational and instructive book that aims to inspire individuals to adopt the mindset and behaviors of Cleaners—those who are relentless in their pursuit of excellence. It underscores the importance of unwavering commitment, hard work, and mental toughness in achieving greatness and becoming unstoppable in one's chosen field.